Google SEO Explained simply.
Let me explain that one for you… Every second a person has to wait for your site to load then there is a far greater likely-hood they will just drop off and go back to the Goolge search results and try the next option. Now you might be thinking ok so I just lost one viewer big deal but it’s a lot worse than that as it really hurts your rankings. Recent polls show 43% of users drop off after waiting for just 3 seconds!!!
Think of Goolge as an information provider that wants to supply great user experiences or just picture yourself as Google and someone asks you “What’s a good restaurant locally?” you recommend one to a friend they go there and the meal is poor, which they mention to you the next time you meet them.
Suddenly, you are less likely to send the next person to that very same spot, now obviously everywhere has a bad day so you might send another person there for food but if they too say it was poor then you start recommending another place and this is exactly what Google does. They want a good user experience so you keep using them.
If your site is slow and the user bounces back quickly (as an unhappy user) it’s a really bad mark for you and you go down the rankings…. Now, when you consider you are already being judged and nobody has even seen your content that’s kind of crazy isn’t it? Before anyone has the chance to see what an amazing piece you have written or what amazing products or at you have they have already gone somewhere else!
As you go down the ranking then less people will view your site and then your content dies… or your products don’t sell and then you have to advertise and spend money there. So before you start spending hundreds on ads a week, month or year just get a good theme and as they say “if you build (right) it they will come”.
I am guessing you are starting to see why site speed and an optimised theme is important for you now.
Take this website and this exact blog post I have the google page speed insights screenshot below showing you how fast this page is and that’s one of the major things that will help get my content out there, google likes fast pages and promotes the content then for you if the user experience is good you hit page one or even the tops spot increasing your traffic organically and at very little cost to you.
Again feel free to try it yourself on GT Metrix or Google page speed insights for yourself don’t just take my word for it.
I should also add there are a few more parameters to having a fast website other than just your Theme but that’s going to be explained in another blog post one of these days. Let’s just say for now if have a poor hosting platform then you are going to pay the price with speed again, I use DreamHost and I have some offers here on their service that might save you a bit of money.
I will list all the plugins and items I use to help my site speed at the end of the post if your interested.
So is a fast theme enough to get you to page one?
Probably not, but it certainly won’t be the thing holding you back from getting to page one.
This is the reason I love Themify Ultra and it has become my serious partner in crime for me versus the Internet kind of stuff. Sorry I tend to ramble on a bit… Getting back to the review.
Themify Review Conclusion
Themify Ultra is an amazing theme and it truly is very easy to use and yet you can make it as complex as you want also and use widgets or widgetised areas or custom sidebars like I have to the right of the page which again you can make sticky so as you slide up and down the page they stay min place and slide with you.
You just checked it didn’t you 🙂
So it’s fast, clean, easy to use, complex if you wan to go down that route and so very versatile. My biggest regret is that I didn’t go with Wordpress and Themify Ultra from the start as I would have saved myself an awful lot of time.
Have a look at the video below at the tutorial on how easy it is to build a page with Themify. I will be adding more to this review in the coming weeks so please stick with me and don’t forget the Discount code to save yourself 20% and remeber you save money and I plant 5 trees for every time the code is used so mother nature wins as well as you and me.
See you out there,